IOTA has partnered with Primority, a digital food safety management company.
IOTA Partners with @primority to Ensure Allergen Food Safety Using Distributed Ledger Technology. 220 Million People Worldwide Live with Food Allergies. New Technology Aims to Minimize Threat of Potentially Fatal Food Allergens.https://t.co/ndxNaYHddM#IOTA #foodsafety pic.twitter.com/M8gqqyJRaM
— IOTA (@iotatoken) June 20, 2019
The goal of the partnership is the development of a prototype application that will allow users to easily check allergens before purchasing a food product.
The development of the application based on distributed ledger technologies has already begun. The application is integrated within Primority’s very own 3iVerify platform. It uses the 3iVerify cloud platform to automatically share data from food manufacturers on IOTAs Tangle.
By scanning the Barcode on the food packaging, a digital twin of the food product can be viewed by the customer before the purchase and food factories alike.
It is interesting to note that existing Barcode technology will be used to enable the joint venture.
As stated in a press release by Primority:
Primority Ltd is a UK based software development company focused on integrated food safety management solutions.